Carbonado Pardalari

About the project

Carbonado Pardalari is a premium atelier specializing in handcrafted curtains and draperies. The project encompassed the development of a complete visual brand identity: mark, logo, typographic system, and branded color palette. The mark is built around a heraldic square, within which a stylized silhouette of flowing fabric emerges: vertical lines establish the foundation and rhythm, while an elegant curve conveys the soft cascade of folds. The combination of emerald green and gold immediately positions the brand in the luxury segment, evoking traditions of handcrafted workmanship, noble materials, and meticulous attention to detail. The classical antiqua typeface in "Carbonado" is balanced by a strict geometric sans-serif in "Pardalari" — uniting a sense of heritage with contemporary clarity. The logo was developed in two configurations — horizontal and vertical — to perform with equal confidence on salon signage, packaging, business cards, and digital platforms.